Studio Woodford is a design-led architectural practice based in London, specialising in housing projects of all shapes and sizes. We worked closely with its founder to develop a visual identity and design and build a website to launch the practice to the market. We developed a visual identity that is modern and elegant, which captures the founder's urbanist approach. The colour palette combines cool tones and industrial aspects of urbanism with warm, natural elements, creating a dynamic yet balanced blend.

The website process involved stakeholder interviews to gain an understanding of the users’ goals, pain points and needs. The insights gathered played a pivotal role in shaping the wireframes and incorporating features such as filters to categorise projects by scale and guided us on how to organise content. View the website.